Journal · 2026-09-10

Postcards from Florida: Keys, Coast and Old Florida

Florida postcards run from St. Augustine and the Space Coast to Key West, the Everglades, and the Gulf beaches collectors call old Florida.

The short answer

Florida's atlas route holds every version of the state at once: the old city of St. Augustine, the space coast at Cocoa Beach and Melbourne, the tropical south from Miami to Key West, and the Gulf shore at Sarasota, Naples, and Sanibel Island. Each stop links to its own place page.

Old Florida: St. Augustine and the northeast

Founded by the Spanish in 1565, St. Augustine is the oldest continuously occupied European settlement in what became the United States — which is why its card has looked like a souvenir for a century. Jacksonville anchors the northeast, with Gainesville inland and Tallahassee in the panhandle hills.

The Space Coast and the middle

Along the Atlantic, Daytona Beach, Cocoa Beach, and Vero Beach run south toward West Palm Beach and Boca Raton. Orlando sits at the centre of the state, and Fort Lauderdale marks the start of the dense south coast.

The tropical south and the Keys

Miami and the Florida Keys are the postcard south: palms, turquoise water, and the Overseas Highway running from island to island. Key West ends the road, and Dry Tortugas sits beyond it — a national park reachable only by boat or seaplane.

The Gulf Coast

The Gulf side is gentler: Clearwater, St. Petersburg, Sarasota, and Fort Myers, with Cape Coral, Naples, and Marco Island further down. Sanibel Island and St. George Island are the shelling beaches, and the panhandle adds Pensacola, Destin, and Panama City Beach.

The Everglades and the wild Florida

Inland and south, the Everglades hold the river of grass that defines wild Florida, and Biscayne protects the bay beside Miami. Between the cities and the parks, Pembroke Pines and Port St Lucie fill out the map of a state that is still growing into its postcards.

How to plan a Florida postcard route

Two drives cover the state: down the Atlantic coast from St. Augustine to Miami and on to Key West, or around the Gulf from Pensacola to Naples. The Florida route lists every design currently filed under the state, and each place page carries its own card.

What are old Florida postcards?

Collectors use "old Florida" for the pre-theme-park version of the state — small beach towns, citrus groves, roadside motels, and quiet Gulf beaches. The atlas cards are new designs in that vintage style, filed by place across the Florida route.

How many postcard designs does Florida have in the atlas?

Florida carries a design for every place on its route, from the panhandle beaches and St. Augustine to Miami, the Keys, and the Everglades. The Florida route lists them with current counts.

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